A bit about me

Hi! I'm Idan (עִידָן), a 22-year-old software engineer, entrepreneur, and indie hacker.

Ever since I can remember, I've been fascinated by building things. I discovered programming when I was 12, and I just fell in love with it.

For the past 4 years, I've been bootstrapping and launching SaaS products, constantly experimenting, failing, learning, and pushing forward. As the founder and CEO of Masas Technologies, I build software that (hopefully) makes people's lives better.

Born and raised in Israel, I moved to Ottawa, Canada, at 21 and lived there on my own for a year before returning to Israel. Moving to Canada was my way of stepping back from everything happening in the Middle East.

My goal is to move to the US one day, and I'm pursuing something most people would call crazy: building a billion-dollar company.

Sounds interesting? Follow me on X, where I share my journey - wins, failures, and everything in between :)